The Channel and Ecosystems team is dedicated to accelerating Asana's growth and market reach through partnerships and fostering a thriving partner network. We build and nurture relationships with Channel Partners (VARs, Services Partners, Distributors, Systems Integrators), Technology Partners (ISVs, App Partners) and Strategic Alliances to support Asana customers across geographies through our partners' specialized expertise, consulting and technical capabilities. Our team collaborates closely with internal cross-functional teams to align partner efforts with company objectives and ensure that partners are engaged through comprehensive enablement, program support and resources
As the Public Sector Channel Manager, you will support our Public Sector and Education ecosystem with a focus on our recently launched FedRAMP offering, AsanaGov. You will focus on building, enabling, and scaling a high-impact partner motion while driving end-to-end partner recruitment to fuel pipeline growth. Based in the Washington, D.C. area, you will stay close to the Federal System Integrator (FSI) community and other key partners to drive our channel strategy
This role is fully remote in Washington, DC. If you’re interviewing for this role, your recruiter will share more about this
What you’ll achieve Own the Public Sector vertical for the AMER channel team, identifying and mitigating risks while developing programs that scale
Grow Asana’s FSI partner motion supporting our FedRAMP offering, AsanaGov, as well as our SLED business in NAMER
Build and own relationships with priority federal SIs (e.g., GDIT, Booz Allen, Raytheon)
Manage a cohesive sell-through model between FSIs, Carahsoft (our key distributor), and our Public Sector sales team
Partner with Account Executives and internal teams to drive pipeline and help close high-impact opportunities
Collaborate with the partner enablement team to launch, engage, and activate new partnerships
Team with other partner support functions to enable new partners and expand existing relationships
About you Experienced in the SaaS software industry and the FSI partner community
Deeply knowledgeable of government contracting and sales processes within the public sector landscape
Skilled at engaging partner executives while remaining hands-on in the sales process with direct clients
Process- and outcomes-oriented, with the ability to drive accountability and implement scalable partner management workflows
An excellent communicator and relationship-builder capable of managing change across technical and non-technical stakeholders
Familiar with working with distributors; experience collaborating with Carahsoft or similar is a strong plus
Demonstrates curiosity about AI tools and emerging technologies,