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We're looking for a Director of Product Marketing to lead the core positioning, messaging, and go-to-market of our Klaviyo Marketing (aka K:Marketing) solution line
You're a leader who wants to establish a strong POV and voice that cuts through the noise in the marketing automation software landscape. As competitors expand into full suites and AI-focused startups pop up, you and your team will be tasked with driving category leadership across our full omnichannel suite — including our newest frontier: AI agents that do the work of marketing for B2C brands
If you thrive in a fast-paced, dynamic environment, love both the art and science of storytelling, and want to not only do the best work of your career, but also inspire and coach our team of passionate product marketers to do the best work of their careers, this role is for you! How you'll make a difference: Lead a team of product marketers who are responsible for: Crafting differentiated, unified positioning & messaging for Klaviyo Marketing — spanning omnichannel automation, AI agents (Marketing Agent, Customer Agent, and Composer), and our full channel suite: email, SMS/RCS, WhatsApp, mobile push, and social Partnering with Product Managers as the voice of our customers, GTM teams, and the market to help shape our product roadmap — particularly as we scale our AI agent capabilities Launching new, innovative features and products into market that cut through the noisy marketing automation landscape — from net-new channels to agentic AI that autonomously builds campaigns, flows, and strategies Establishing Klaviyo as the definitive thought leader in B2C marketing by developing a strong POV on what it means for AI to handle the work of marketing — not just assist it Building core sales and marketing assets such as pitch decks, one pagers, enablement trainings, and more Supporting our Sales teams in strategic deals that re